AHEAD OF CME FINAL, NEW LPGA COMMISH SHARES ROADMAP TO TOUR'S LONG-TERM SUCCESS
https://s.yimg.com/ny/api/res/1.2/nu.Vi3tvQkeRE_5QKF20lg--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyMDA7aD02NzU7Y2Y9d2VicA--/https://media.zenfs.com/en/the_golf_channel_404/2fe48bea616cac7899035b6e1ff03edc
✍️ LPGA Commissioner Craig Kessler outlines his plan to improve the tour's product, including broadcast quality, predictability, and fan engagement, to drive growth and increase purses.
👉 Improving broadcast quality and predictability 👉 Creating connections between fans and players 👉 Driving new eyeballs towards the LPGA 👉 Investing in non-major events 👉 Fostering global and regional stars 👉 Capitalizing on momentum and not relying too heavily on one star or celebrity
-- #CraigKessler #AnnikaSorenstam #LydiaKo #CaitlinClark #SophieCunningham #LexieHull #NataliyaGuseva #LucyLi #OliviaCowan #DanDoyleJr. #DonaldTrump #MalcolmRoberts #Naples,Florida #PelicanGolfClub #TPCBoston #sports
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