BIG BRANDS SEND OUT BARRAGE OF JUNK FOOD ADS BEFORE OBESITY RULES BITE
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✍️ Big food brands increased their spending on advertising by £420m in 2024, ahead of new junk food regulations in the UK.
👉 Big food brands increased their spending on advertising by £420m in 2024. 👉 The increase in spending coincided with a bumper year for sales of snack foods. 👉 Campaigners say food corporations are switching tactics to circumvent the impact of the upcoming regulations. 👉 The regulations will bring in a 9pm watershed for TV commercials showing unhealthy food products, and ban them online from October. 👉 Outdoor posters, audio advertising, and partnerships with social media influencers are not covered by the regulations.
-- #JamesMcDonald #ChrisvanTulleken #ArchieNorman #AshleyDalton #RobNewman #NickiWhiteman #KatharineJenner #JamieOliver #TheresaMay #UK #Liverpool #Birmingham #Newcastle #London #Southwark #health
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