CHINA INSIGHT: ‘WESTERN DEVELOPMENT’ OF FASHION BRANDS — THRIVING IN WESTERN CHINA WITH A GREEN AGENDA
https://s.yimg.com/ny/api/res/1.2/HJfkCo_T02IUyU5ctr2JQA--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyMDA7aD05MDA-/https://media.zenfs.com/en/wwd_409/86664803f80f3aa8d2cf44fab6c1ba8b
✍️ International fashion brands are expanding into western China, leveraging the region's ecological and cultural richness to drive growth and innovation.
👉 International fashion brands are establishing a presence in Chengdu as their 'gateway to western China' 👉 Chinese companies are leveraging the region's ecological and cultural richness to drive growth and innovation 👉 Government initiatives and supportive policies are encouraging investment and growth in western China 👉 Brands like Frame and Chando are expanding their presence in the region, with a focus on sustainability and community development
-- #Chengdu #Chongqing #China #Himalayas #Linzhi #Shanghai #Xizang #fashion
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