PEPSICO NAMES NEW US BEVERAGES CMO AMID SODA CATEGORY DISRUPTION
https://s.yimg.com/ny/api/res/1.2/mjsfHPBnlTcCAScBVEEiew--/YXBwaWQ9aGlnaGxhbmRlcjt3PTEyMDA7aD02NzU-/https://media.zenfs.com/en/marketing_dive_116/5847867b621772936bc1f5de2e1889db
✍️ PepsiCo has named Mark Kirkham as the new Chief Marketing Officer (CMO) of its U.S. beverages unit, effective April 7.
👉 Mark Kirkham named as new CMO of PepsiCo's U.S. beverages unit 👉 Kirkham has over 14 years of experience at PepsiCo 👉 Kirkham takes over from longtime marketing chief Greg Lyons 👉 PepsiCo is shifting its marketing focus to promote its zero-sugar offerings 👉 The company has acquired prebiotic soda brand Poppi for nearly $2 billion
-- #MarkKirkham #GregLyons #ToddKaplan #RamKrishnan #business
Loading quoted post…
