WINE CRISIS: ARGENTINE WINERIES' STRATEGIES IN THE FACE OF THE HISTORIC DECLINE IN CONSUMPTION
https://resizer.glanacion.com/resizer/v2/HRXFJO63TRFU7GW2G6LYKSA25Y.JPG?auth=c6b967e730ce28c8f52ab2c99c58c2e539d5c2ae58a772d8f11a1375eaf7b8d9&smart=true&width=2000&height=1334
✍️ Argentine wine producers are undergoing a transformation to adapt to the global wine crisis, focusing on new products, diversification, and sustainability.
👉 Argentine wine production and consumption reached a 60-year low in 2024 👉 Producers are launching new products and diversifying their offerings 👉 Focus on sustainability and reducing waste 👉 Chandon and Trivento are leading the way with innovative products and strategies 👉 Qualab is capturing the value of grape biomass and using it to supply natural ingredients
-- #JavierMerino #HervéBirnieScott #MarcosJofré #FernandoBuscema #Argentina #Mendoza #France #EntreRíos #ReinoUnido #EstadosUnidos #world
Loading quoted post…