FOOTBALL, FASHION & THE RISE OF THE REPLICA SHIRT
https://media.zenfs.com/en/bbc_us_articles_995/1e6eac022aa48eb18e83d2a0a61f787f
✍️ The article explores the evolution of football kits from practical to fashionable, highlighting key moments that shaped the industry, including the introduction of Admiral sportswear, Italia '90, and the Premier League.
👉 Admiral sportswear pioneered the concept of copyrighting and redesigning kits 👉 Italia '90 saw England's national team wear iconic yellow shirts 👉 The Premier League led to increased sales and investment in replica shirts 👉 The growth of the women's game led to demand for women's replica shirts 👉 The retro shirt industry has become a multi-million pound business
-- #DavidMoor #BertPatrick #DonRevie #PaulGascoigne #GaryLineker #DougBierton #MatthewDale #ArbonMcNulty #SarinaWiegman #MaryEarps #LouisBever #Brazil #Liverpool #Netherlands #Arsenal #England #Wembley #Manchester #France #London #Milan #Paris #sports
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